1. Overview & Scope
AXIROZ LLC ("AXIROZ," "we," "us," or "our") is committed to protecting the privacy and security of personal information entrusted to us by our clients and platform users. This Privacy Policy ("Policy") describes what information we collect, how we use it, with whom we share it, and what rights you have in relation to it.
This Policy applies to all information collected through:
- The GTM Platform at gtm.axiroz.tech
- The main website at www.axiroz.us
- The Support Centre at support.axiroz.us
- All related sub-domains, APIs, mobile applications, and services operated by AXIROZ LLC
By accessing or using any of the above, you agree to this Policy. If you do not agree, please discontinue use of the Platform and contact us to close your account.
This Policy is incorporated into and governed by AXIROZ LLC's Terms and Conditions. In the event of conflict between this Policy and the Terms, the Terms prevail.
2. Who We Are
Legal Entity: AXIROZ LLC
Country of Registration: United States of America
Governing Law: State of Wyoming, USA
Platform: GTM โ Go To Market
Website: www.axiroz.us
User Login Portal: gtm.axiroz.tech
Privacy Contact: [email protected]
AXIROZ LLC acts as the data controller for personal information collected directly through its websites and account registration processes. For personal data of your customers that you upload or collect through the Platform, AXIROZ LLC acts as a data processor on your behalf โ you remain the data controller for your customers' data and bear full responsibility for its lawful processing.
3. Platform Infrastructure & Data Location
GTM โ Go To Market is a SaaS platform powered by enterprise-grade infrastructure. The underlying platform technology is developed and maintained by a US-based enterprise technology organisation under a technology licensing and distribution agreement with AXIROZ LLC.
All data processed through the GTM Platform is stored and processed on servers located in the United States.
By using the Platform, you explicitly acknowledge and consent to:
- The transfer of your personal data to and storage in the United States
- Processing of your data by AXIROZ LLC's upstream technology provider under strict confidentiality and data protection obligations
- AXIROZ LLC remaining your sole point of contact for all privacy and data-related matters
4. What Information We Collect
4.1 Information You Provide Directly
- Account Information: Full name, business name, email address, phone number, job title, and business address
- Billing Information: Payment method details processed via Razorpay or Stripe (we do not store raw card data), billing address, and tax identification numbers where applicable
- Business Profile: Business logo, social media profiles, custom domains, and business category
- Platform Content: Email templates, SMS messages, WhatsApp templates, workflows, funnels, chatbot flows, AI-generated content, and other content you create within the Platform
- Support Communications: Help desk tickets, chat transcripts, emails, and any correspondence with our support team
- Verification Information: Identity documents or business registration information where required for compliance verification
4.2 Information Collected Automatically
- Usage Data: Features accessed, campaigns sent, contacts created, workflows built, login timestamps, session duration, and feature interaction logs
- Device & Technical Data: IP address, browser type and version, operating system, device identifiers, and screen resolution
- Log Data: Server logs, error logs, API call logs, security event logs, and access logs
- Cookies & Tracking Technologies: See Section 8 for full details
4.3 Client Contact Data โ Your Customers' Personal Data
As a GTM client, you upload and manage your customers' personal data within the Platform ("Client Contact Data"), including names, email addresses, phone numbers, and other contact information. This is your data โ you control it.
5. How We Use Your Information
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Providing and operating the GTM Platform | Account data, usage data, billing data | Contract performance |
| Processing payments and managing subscriptions | Billing data, account data | Contract performance |
| Providing customer support and onboarding | Account data, support communications, usage data | Contract performance / Legitimate interest |
| Sending service notifications, renewal reminders, and product updates | Email address, name, account data | Contract performance / Legitimate interest |
| Security monitoring, fraud detection, and account protection | Log data, device data, usage data, IP address | Legitimate interest / Legal obligation |
| Platform performance analytics and improvement | Usage data (aggregated and anonymised where possible) | Legitimate interest |
| Enforcing our Terms and Conditions | Account data, usage data, communications | Legitimate interest / Legal obligation |
| Compliance with legal obligations | As required by applicable law | Legal obligation |
| Responding to data subject rights requests | Account data, relevant personal data | Legal obligation |
| Tax record-keeping and financial compliance | Billing data, account data | Legal obligation |
We do not sell, rent, or trade your personal information to any third party for their own marketing, advertising, or commercial purposes under any circumstances.
6. Sharing of Information
6.1 Upstream Technology Provider
The GTM Platform is powered by a US-based enterprise technology provider. Your account data and platform usage data is shared with this provider solely as necessary to operate, maintain, secure, and support the Platform. This provider processes data as a sub-processor under strict confidentiality obligations and data protection requirements consistent with applicable US law.
6.2 Payment Processors
Payments are processed by Razorpay Software Pvt. Ltd. and/or Stripe Inc., each of which receives billing information necessary to process your transactions. Both are PCI-DSS compliant. AXIROZ LLC does not store raw payment card data.
6.3 Communication Service Providers
To enable SMS, WhatsApp, email, and calling features, data is shared with licensed telecommunications and messaging providers, including Meta Platforms Inc. (WhatsApp Business API), email delivery infrastructure providers, and licensed telecom carriers. Sharing is strictly limited to information required to transmit your communications.
6.4 Analytics and Performance Tools
We use third-party analytics tools (such as Google Analytics) to understand how clients use the Platform. These tools receive anonymised or pseudonymised usage data. We have data processing agreements in place with all such providers.
6.5 Professional Advisors
We may share information with our legal advisors, accountants, and insurers for legitimate business purposes under applicable professional confidentiality obligations.
6.6 Legal Disclosures
We may disclose your information if required by law, court order, government authority, or regulatory body, or if we reasonably believe disclosure is necessary to: protect the rights and safety of AXIROZ LLC or others; investigate suspected fraud or security incidents; or comply with applicable export control or sanctions laws.
6.7 Business Transfers
In the event of a merger, acquisition, restructuring, or sale of assets, your information may be transferred as part of that transaction. We will notify registered account holders via email if your data becomes subject to a materially different privacy policy as a result of such a transaction, with reasonable advance notice where possible.
7. Data Security
AXIROZ LLC and its upstream technology provider implement industry-standard and enterprise-grade security measures to protect your personal information:
- TLS/SSL encryption for all data in transit
- AES-256 encryption for data at rest
- Role-based access controls strictly limiting data access to authorised personnel
- Multi-factor authentication for platform administrative access
- Regular security audits, penetration testing, and vulnerability assessments
- SOC 2 Type II compliance of the underlying platform infrastructure
- Automated intrusion detection, threat monitoring, and incident response systems
- Logical separation between client sub-accounts to prevent cross-account data access
Despite these measures, no internet transmission or electronic storage system is 100% secure. We cannot guarantee absolute security and encourage you to use strong, unique passwords and enable two-factor authentication on your account.
In the event of a security incident affecting your data, we will notify you promptly in accordance with applicable law and the procedures described in Section 13.
8. Cookies & Tracking Technologies
Our websites and Platform use cookies and similar technologies to operate, secure, and improve your experience.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Session management, login security tokens, CSRF protection, platform authentication | Session |
| Functional | Remembering your preferences, timezone settings, language, and dashboard layout | Up to 12 months |
| Analytics | Understanding how users navigate the Platform to improve performance (Google Analytics, anonymised) | Up to 24 months |
| Marketing | Measuring campaign effectiveness and enabling retargeting on external platforms (Google Ads, Facebook Pixel) | Up to 90 days |
You may control or disable non-essential cookies through your browser settings or our cookie consent manager. Disabling strictly necessary cookies will impair Platform functionality and may prevent you from logging in.
9. Your Rights
Depending on your location and applicable law, you may have the following rights regarding your personal information held by AXIROZ LLC:
- Right of Access: Request a copy of the personal information we hold about you
- Right of Correction: Request correction of inaccurate or incomplete personal data
- Right of Erasure: Request deletion of your personal data, subject to legal retention obligations and our legitimate interests
- Right to Data Portability: Receive your personal data in a structured, machine-readable format
- Right to Restrict Processing: Request that we limit how we process your data in certain circumstances
- Right to Object: Object to processing of your data based on legitimate interests, or for direct marketing
- Right to Withdraw Consent: Where processing is consent-based, withdraw that consent at any time without affecting the lawfulness of prior processing
To exercise any of these rights, contact us at [email protected]. We will respond to verified requests within 30 days, or within the timeframe required by applicable law. We may need to verify your identity before processing your request.
10. US Law Compliance
10.1 California Consumer Privacy Act (CCPA / CPRA)
California residents have rights under the CCPA and CPRA including the right to know what personal information is collected, the right to delete, the right to correct, the right to opt out of the sale of personal information, and the right to non-discrimination for exercising these rights. AXIROZ LLC does not sell personal information. California residents may exercise their rights by contacting [email protected].
10.2 CAN-SPAM Act
All commercial email sent by AXIROZ LLC in connection with the Platform complies with the CAN-SPAM Act, including a valid physical address, clear commercial identification, and a functioning unsubscribe mechanism. Clients who use the Platform to send commercial email are solely responsible for their own CAN-SPAM compliance.
10.3 Telephone Consumer Protection Act (TCPA)
AXIROZ LLC's own marketing communications comply with TCPA requirements. Clients who use the Platform's SMS, calling, or messaging features to contact recipients in the United States are solely responsible for their own TCPA compliance, including obtaining prior express written consent. See Section 12 of the Terms and Conditions for full details.
10.4 Do Not Track
See Section 17 for our Do Not Track policy.
11. Client Data Responsibilities โ Your Obligations as a Data Controller
If you are a GTM Platform client, you collect and process personal data of your own customers ("Client Contact Data") through the Platform. As the data controller for this data, you are solely and entirely responsible for:
- Having a lawful basis for collecting and processing each category of personal data you add to the Platform
- Providing adequate and compliant privacy notices to your customers before or at the time of data collection
- Obtaining affirmative consent from your customers where required by applicable law
- Implementing and maintaining your own privacy policy that provides at least the same level of protection as this Policy
- Obtaining affirmative acknowledgement from your customers that they agree to be bound by your privacy policy before granting them access to any Platform features
- Ensuring all contacts in your CRM have consented to receive the type of communications you send through the Platform
- Managing all data subject rights requests from your customers (see Section 12)
- Complying with all applicable data protection laws in every jurisdiction in which you or your customers operate
- Ensuring data is not retained for longer than necessary for the purposes for which it was collected
- Implementing appropriate technical and organisational measures within your own business to protect your customers' data
AXIROZ LLC processes Client Contact Data only as directed by you and only as necessary to provide the Services. We will not use Client Contact Data for any purpose other than providing the Platform services to you.
12. Data Subject Rights โ Your Downstream Obligations
When your own customers exercise data subject rights (such as requesting access to, deletion, or correction of their personal data), you โ as their data controller โ are solely responsible for managing and fulfilling those requests.
Your obligations include:
- Establishing clear procedures to receive, document, and respond to data subject rights requests from your customers
- Fulfilling all verified requests within the timeframes required by applicable law in your jurisdiction
- Where fulfilling a request requires action within the GTM Platform (e.g., deleting a contact record), you must take that action directly within your account or contact AXIROZ LLC support to assist
- Maintaining complete records of all data subject rights requests received and your responses
If AXIROZ LLC receives a data subject rights request directly from one of your customers, we will forward it to you and you shall respond and fulfil the request promptly in accordance with applicable law. You shall indemnify and hold AXIROZ LLC harmless from any claims, penalties, or liabilities arising from your failure to properly respond to or fulfil data subject rights requests from your customers.
13. Data Breach Notification
13.1 AXIROZ LLC's Obligations to You
In the event AXIROZ LLC or its upstream technology provider discovers a security incident that affects personal data processed through the Platform, AXIROZ LLC will notify you promptly โ and in any event within 72 hours of becoming aware of a confirmed breach where feasible โ with the following information:
- The nature of the security incident
- The categories and approximate number of individuals and records affected
- The likely consequences of the breach
- The measures AXIROZ LLC has taken or proposes to take to address the breach
13.2 Your Obligations Following Notification
Upon being notified of a security incident by AXIROZ LLC, or upon independently discovering any breach affecting Client Contact Data, you are solely responsible for:
- Conducting your own independent assessment of the incident and its impact on your customers' personal data
- Determining whether the incident triggers data breach notification obligations under applicable laws in your jurisdiction
- Making all legally required notifications to affected individuals, regulatory authorities, and other required parties within the timeframes specified by applicable law โ entirely at your own cost
- Taking all appropriate remedial measures to contain, mitigate, and prevent recurrence of the breach on your end
- Notifying AXIROZ LLC promptly of any notifications you make to regulatory authorities or affected individuals
- Maintaining complete documentation of the incident, your assessment, and all notifications made
AXIROZ LLC's notification to you of a security incident does not constitute an admission of fault and does not relieve you of your independent obligations to assess and fulfil your own notification requirements under applicable law. You shall indemnify and hold AXIROZ LLC harmless from any claims or penalties arising from your failure to fulfil your breach notification obligations.
14. Data Retention
We retain your personal information for as long as your account is active or as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements.
| Data Type | Retention Period | Reason |
|---|---|---|
| Account data | Duration of account + up to 7 years | Legal and tax compliance |
| Billing and payment records | 7 years from date of transaction | US financial record-keeping requirements |
| Platform usage logs | 12 months active; up to 3 years archived | Security, fraud prevention, and dispute resolution |
| Support communications | 3 years from closure of support ticket | Dispute resolution and service improvement |
| Marketing communications | Until unsubscribe + 1 year | CAN-SPAM compliance records |
| Client Contact Data | Until deleted by client; 90 days post-termination | Per client instruction; then permanent deletion |
| Security incident logs | Up to 5 years | Security investigation and regulatory compliance |
Following account closure or termination, Client Contact Data and account data are scheduled for permanent deletion within 90 days. You are responsible for exporting any data you need before account closure. AXIROZ LLC is not responsible for data loss following account termination.
15. Third-Party Services & Integrations
The GTM Platform integrates with third-party services as part of its feature set. When you enable these integrations, relevant data is shared with those providers governed by their own privacy policies:
- Google (Gmail, Google Calendar, Google Ads) โ Google Privacy Policy
- Meta / Facebook (Lead Ads, WhatsApp Business API, Instagram, Facebook Messenger) โ Meta Privacy Policy
- Razorpay โ Razorpay Privacy Policy
- Stripe Inc. โ Stripe Privacy Policy
- Zapier / Make โ governed by their respective privacy policies
AXIROZ LLC is not responsible for the privacy practices, security, or content of any third-party services. We encourage you to review the privacy policies of any third-party service you connect with the Platform before enabling the integration.
Our websites may contain links to third-party websites not operated by AXIROZ LLC. We are not responsible for the privacy practices of those websites.
16. Children's Privacy
The GTM Platform is a B2B service exclusively for business professionals and is not directed to individuals under the age of 18. We do not knowingly collect or solicit personal information from minors under 18. If we become aware that personal information has been collected from a person under 18, we will take immediate steps to delete such information from our systems. If you believe we may have inadvertently collected information from a minor, please contact us immediately at [email protected].
17. Do Not Track
Some browsers offer a "Do Not Track" (DNT) signal to indicate that a user does not wish to be tracked across websites. Currently, our websites do not respond to browser DNT signals, as no uniform technical standard for doing so has been established and adopted across the industry. We will reassess this position as applicable standards and laws develop. You may opt out of analytics tracking by disabling analytics cookies through our cookie consent manager.
18. International Data Transfers
AXIROZ LLC is a US-based entity and all data processed through the GTM Platform is stored in the United States. If you are located outside the United States, your use of the Platform involves the transfer of your personal data to the United States, which may have different data protection standards than your home country.
By using the Platform, you explicitly consent to the transfer of your personal data to the United States for processing and storage. AXIROZ LLC implements contractual and technical safeguards to ensure that data transferred internationally is handled in accordance with applicable data protection standards.
If you are a resident of the European Economic Area (EEA), United Kingdom, or other jurisdiction with specific requirements for international data transfers, please contact [email protected] for information about the specific transfer mechanisms applicable to your situation.
19. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. For material changes, we will:
- Update the "Last Updated" date at the top of this page
- Send an email notification to all registered account holders at least 14 days before material changes take effect
- Display a prominent notice on the GTM Platform
Your continued use of the Platform after the effective date of any revised Policy constitutes your acceptance of the changes. If you do not agree with the revised Policy, you must discontinue use of the Platform and contact us to close your account. No refund is provided for account closure arising from disagreement with revised privacy terms.
20. Contact Us
For any questions, concerns, data access requests, or privacy-related matters:
๐ง General / Support: [email protected]
๐ง Legal & Contractual: [email protected]
๐ง Billing: [email protected]
๐ Website: www.axiroz.us
๐ User Login Portal: gtm.axiroz.tech
๐ Support Centre: support.axiroz.us
โฐ Support Hours: Monday โ Saturday, 9:00 AM โ 7:00 PM IST
โก Privacy Requests: Within 30 days ยท General Support: Within 2 business hours
This Privacy Policy was last reviewed and updated on June 1, 2025, and supersedes all prior versions of the AXIROZ LLC Privacy Policy. Governing law: State of Wyoming, USA.